A lot of what’s written and said about technical SEO is pure theory working from ideal-world scenarios. But in the real world, technical SEO can be messy and confusing. In this workshop, Barry Adams will show examples from real-world technical SEO challenges that he’s encountered and how he approached solving them in the most effective way possible.
Barry Adams has building and ranking websites since 1998. Over the years he’s honed his skills in a wide range of businesses, from small agencies to Fortune 500 multinationals. In 2014 Barry founded SEO consultancy Polemic Digital, delivering specialized SEO services to clients such as the UK’s most-read newspapers The Sun and the Daily Mail and America’s most popular news channel Fox News. In addition to his consulting work, Barry lectures on SEO and digital marketing for several universities and travels the world to speak at digital conferences. He also serves as chief editor at award-winning European digital marketing blog State of Digital and is on the judging panel for the annual European and US Search Awards.